K-pop powerhouse TWICE has officially made history at the American Music Awards, becoming the first K-pop girl group ever to win at the prestigious U.S. music awards ceremony. At the 2026 AMAs, held on May 25 at the MGM Grand Garden Arena in Las Vegas,…
K-pop girl group ITZY has officially been selected as a headliner for Morocco’s world-famous Mawazine Festival, further proving the growing global influence of K-pop. According to JYP Entertainment on May 22, ITZY will perform on the festival’s main stage in Rabat, Morocco, on June 23…
South Korea is set to showcase the full power of Korean culture in the United States through the upcoming K-Expo USA 2026, a large-scale cultural and business event taking place in Los Angeles from May 23 to 27. Hosted by South Korea’s Ministry of Culture,…
The 52nd American Music Awards is shaping up to be one of the biggest years yet for K-pop, with global superstars and rising rookies dominating nominations across major categories. Leading the charge is BTS, which earned three major nominations including the prestigious Artist of the…
South Korea’s leading beauty retailer CJ Olive Young is officially entering the U.S. offline market with the opening of its first American store in Pasadena on May 29. The new “Olive Young Pasadena” store is located on Colorado Boulevard, one of the city’s prime shopping…
Global K-pop phenomenon BTS turned Stanford Stadium into a sea of purple lights and Korean flags as the group successfully completed three sold-out concerts for their world tour ARIRANG on May 16–17 and 19 (local time). According to their agency, approximately 152,000 fans attended the…