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KOREAFBI
1 Min Read

South Korea’s leading fashion platform Musinsa has successfully launched its first offline outlet store, proving that K-fashion brands can thrive beyond online platforms. The company announced that “Musinsa Outlet Lotte Mall Eunpyeong” — located inside Lotte Mall Eunpyeong in Seoul — generated more than ₩320…

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KOREAFBI
2 Min Read

As excitement builds for the upcoming concert by BTS at Gwanghwamun Square on March 21, a large-scale celebration for global K-pop fans will take place nearby in Myeongdong, one of Seoul’s most famous tourist and shopping areas. According to the retail industry on March 11,…