The global K-wave is heading back to the United States in a massive way. The “2026 K-EXPO USA: All about K-style” festival will officially open in Los Angeles on May 23, showcasing the very best of Korean food, beauty, entertainment, and lifestyle culture. Hosted and…
KOREAFBI
289 Articles
Discover the taste, style, and star of Korea — where food, beauty, and idols redefine culture. 한국의 맛과 멋 그리고 우상에 대한 소개
KOREAFBI
2 Min Read
A young girl who once stood on Korean audition stages with nothing but a dream is now rebuilding her future in the heart of French entertainment. That artist is Yang Ire, better known by her stage name DRÉA. Currently active in France, DRÉA is gaining…
KOREAFBI
2 Min Read
The era of temporary K-pop survival groups is officially changing forever. From I.O.I and Wanna One to ZEROBASEONE, some of the biggest project idols created by CJ ENM audition programs are making dramatic returns in 2026 — proving that “temporary” groups can now evolve into…
KOREAFBI
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“K-beauty is operating at a world-class level.” That is the assessment of Farma Jaye, a Senegalese-born global marketing strategist who has been living in South Korea since 2017 while helping Korean beauty brands expand internationally. Born in France to Senegalese parents, Farma has become one…
KOREAFBI
1 Min Read
Global K-beauty brand Laneige has achieved another major international milestone by becoming the first K-beauty brand selected as an official amenity partner for Etihad Airways. The collaboration will introduce Laneige’s signature skincare products through Etihad Airways’ newly launched “Global Collectible Amenity Program,” designed for premium…
KOREAFBI
2 Min Read
South Korea’s famous island paradise is preparing for a massive culinary celebration. The 11th Jeju Food & Wine Festival will officially begin on June 4 and continue for 10 days across Jeju Island, spotlighting local ingredients, wellness cuisine, and Jeju’s traditional food culture. Hosted by…